04.
Melbourne Cinémathèque 20252024Identity – Print – Animation
Offset Print
A1 Calendar
Cinema Screens
My proposed identity for Melbourne Cinémathèque 2025 draws inspiration from the circle, a shape deeply rooted in cinema history. Circle evokes the charm of old film projection techniques, where reels and lenses created the moving images, represented by the mirror effect within the circle. This concept is further reinforced by the circle mirrors located at various spots at the ACMI museum, where the event takes place. Melbourne Cinematheque 2025 is currently running at ACMI every Wednesday night, from February till December.
Supervised by Warren Taylor